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Abu Zari is the creation of former multi-platinum songwriter and fragrance enthusiast, Fareed AbuZari. Inspired by his love for fragrances, he decided one day to gather and retail scents from his personal collection of imported Arabian oils. Surprisingly successful, this morphed into an idea to package and sell fragrances under the brand and namesake Abu Zari, which means 'father of Zari', an intimation to his youngest daughter Zari'yah.

Each fragrance of the collection, in its variety of blends, cultures and uniqueness are hand picked by Fareed and bottled at the time of purchase in order to preserve quality and freshness.

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